Strategic Creative Operations& Motion Leadership
7+ years of experience bridging the gap between artistic vision and operational scale. Proven track record in managing large-scale creative teams, standardizing workflows, and delivering high-impact video content for leading tech and education platforms.
Professional Journey
Motion Artist (Freelance)
Freshminds
Created and produced comprehensive motion graphic videos using Adobe After Effects, Premiere Pro, and Illustrator to fulfill project requirements. Actively participated in project meetings and client discussions.
Motion Designer (Freelance)
Rumah Siap Kerja
Created and implemented motion graphics elements, including animations and visual effects, aligned with company standards. Maintained high visual quality and aesthetic consistency.
Associate Business & Operations Manager
Skill Academy by ruangguru
Business Operations Leader managing B2G & B2C products. Led strategic initiatives and launched new products. Reduced costs from 14% to 4%, while maintaining delivery quality. Developed SOPs and managed resources.
Impact & Achievements
Scale Leadership
Successfully scaled and managed a creative department of over 100 professionals. Implemented structural hierarchies, feedback loops, and performance tracking metrics that improved team retention and output quality simultaneously.
Volume Production
Oversaw the end-to-end production pipeline for massive educational content libraries.
Workflow Standardization
Architected cross-departmental workflows linking instructional designers, illustrators, and animators. Reduced production bottlenecks by 40% through standardized naming conventions and template utilization.
Business Impact
Bridged the gap between creative execution and business OKRs. Aligned creative resource allocation with high-priority product launches, resulting in on-time delivery for major campaigns across SE Asia.
Core Capabilities
Operations & Professional
Creative & Video
Tools & Technology
Education & Recognition
Most Collaborative Employee of the Year
Ruangguru
AwardedWinner Best of Visual Effects
Internal Campus Competition
Awarded 2016Bachelor of Computer Science: System Information
Universitas Amikom Yogyakarta
Sep 2013 - Mar 2017